Facebook Challenges Pinterest With News Feed Buy Button For Shopify Merchants

 Facebook wants its ads to sell you stuff directly so you never have to click away to another app or site. Until now, Facebook was testing a Buy Button that does that with just a few selected test merchants, but now its opening it up to any retailer on Shopify‘s ecommerce platform. That’s a big step towards the Buy Button becoming available to everyone, which could boost sale… Read More

from TechCrunch http://bit.ly/1KWCGch